Guide and reusable template
Partnership press release: template and example.
A partnership press release explains what two organizations agreed to do together. It needs a scope, start date, named parties and a practical result for customers or users.
Is it ready?
Publish when the news can be checked.
Both parties have approved the announcement and the agreement changes a product, service, channel or program in a way readers can describe.
Evidence checklist
Have these facts ready before drafting.
- Both parties approved
- Scope of the partnership
- Start date
- Named spokesperson from each side
Editorial angle
The agreement needs an operating consequence. A logo exchange is not the story.
Give the editor enough information to identify who acted, what changed, when it happened and where the supporting fact can be checked.
Illustrative example
A headline and opening paragraph that state the news.
[Company A] and [Company B] partner to provide [Outcome] for [Audience]
[City], [Date] — [Company A] and [Company B] today announced a partnership to [specific action]. Beginning [date], [audience] will be able to [practical result].
Bracketed text is a prompt, not a claim. Replace every field with a fact you can support.
Copyable outline
How to write a partnership press release.
Use this order so the release still makes sense when a publisher displays it without your sales page.
- Headline[Company A] and [Company B] partner to provide [Outcome] for [Audience]
- Dateline and leadState the city, publication date, company, event and effective date in the first paragraph.
- Supporting factsBoth parties approved; Scope of the partnership; Start date; Named spokesperson from each side.
- Named quoteAdd context or a decision. Do not let the quote repeat the headline.
- Availability or impactTell the reader what can happen next, when it starts and where to verify it.
- Boilerplate and contactClose with a short company description and a real media contact.
Editorial rejection risks
Three mistakes to remove before submission.
- Announcing a logo swap with no operating change
- Letting the two quotes repeat each other
- Using partner or integration when no agreement exists
What Cited delivers
Draft, approval, distribution and URL report.
You provide the facts and evidence. Cited prepares the draft. Nothing is submitted until you approve it. After distribution, your report lists the URLs returned by the provider.
Claim boundary
Publication creates a source, not a guaranteed ranking.
Publishers control acceptance, labels, links and page availability. Search and AI systems decide whether a page is indexed, ranked or cited. Potential domain traffic is not the same as article readership.
Partnership press release FAQ
Questions before you publish.
What should a partnership press release include?
Include both parties approved, scope of the partnership, start date, named spokesperson from each side, a factual headline, a dated opening paragraph, a named quote, a short company description and media contact details.
When is a partnership ready to announce?
Both parties have approved the announcement and the agreement changes a product, service, channel or program in a way readers can describe.
Who should approve a partnership press release?
A communications or legal contact from each named organization should approve the headline, description, quotes and publication date.
Can distribution guarantee coverage or an AI citation?
No. Cited prepares and submits the approved release under the purchased plan. Publishers control acceptance and page availability. Search engines and AI systems decide whether to index, rank or cite a published page.